The Four Minds of a Product General Manager
Two years ago HubSpot made the decision to create General Manager roles that would be accountable for each of our three product lines (Marketing, ...
Building a Team of Growth: What I’ve Learned from Failure, Experimentation & Inclusion
When I started my career I couldn’t have told you what growth teams did, let alone imagine working on one of them. But as a founding member of ...
Customer Empathy Sessions: A tool for better understanding your users
If you’re a designer, engineer, or product manager building software today, you likely interact with users a lot. You probably run interviews with ...
How HubSpot's product analysts transform the customer experience
It takes a village to build a product. Not literally, of course; but the sentiment is the same. You need many different people in many different ...
How we gave SSL to all our customers in 5 days, for free
I regularly talk about the HubSpot Product Team's culture – both internally and externally – and I always start my discussions on our culture with ...
Why We’re Building HubSpot’s Next Big Product in Dublin
When we opened a HubSpot office in Dublin five years ago, there were no plans of starting a product team. We were going to invest in sales, ...